Dear ARIIX Family,
For this month’s message, I’m sharing something a little different. As you may or may not know, I’m an avid reader, and from time to time I will make book recommendations on topics that are relevant to our business. The Power of Habit by Charles Duhigg had a huge impact on me, and I want to share it with all of you. It’s about how habits affect what we do in our lives, both personally and professionally. One story shared in this book is the experience of Paul O’Neill at Alcoa Corporation.
In the late 1980s, Paul O’Neill was named CEO of Alcoa Corporation, one of the largest companies in the world at that time. In his first speech to the corporation’s board, Mr. O’Neill explained that his focus as CEO would be to improve worker safety. This emphasis on safety as the primary goal of the company led to the development of key habits and practices that ultimately changed employee behaviors. Adherence to the company goal of safety reduced waste and eliminated shortcuts, which in turn prevented accidents and improved quality, consistency and efficiency. Within a year of Mr. O’Neill’s taking over as CEO, and as a result of his Safety Campaign, company profits hit a record high. By the end of his tenure as CEO, his company’s income was five times larger than before he arrived!
What an amazing story!
But this isn’t just a story — this really happened, and it’s not limited to Mr. O’Neill, or to Alcoa; this kind of success can be achieved by ANYONE.
The key takeaway of Mr. O’Neill’s Alcoa experience is that results are determined by our behavior, which is largely a product of our habits and our focus. Just as Mr. O’Neill focused on an attribute which changed behavior, we too can benefit by choosing an area of focus which forces us to modify our behavior to better meet a desired outcome.
We all understand that Quality is one of our key ARIIX initiatives for 2018 and beyond, and we know the positive impact a Quality commitment can have on the business. What I love about this book is how it takes it to another level — how a day-to-day Quality mission can have extraordinary results on the business.
While we focus on maintaining product quality (and finding improvements where we can), we promise to continue providing messages about product quality to help everyone understand why we believe so strongly in our products. We invite you to learn more about product quality and what sets ARIIX apart from the many good (and not-so-good) products on the market. A thorough understanding of ARIIX quality will help you in your business, just as improving safety helped Mr. O’Neill with his.
If you would like to discuss this or other books, or if you have questions related to product quality, please feel free to contact me directly at Quality@ariix.com.
ARIIX Quality Assurance